2018 - Digital Branding for Professionals
Overview
Marketing has always been important. Online marketing has become even more important. Part of your digital marketing strategy should include social media, which has become the latest marketing and networking strategy, as well as a useful lead generation tool for many companies.
Getting started with developing a brand and social media can be very confusing. To help you harness the power of social media and creating the right platforms, we have asked Ryan Hogarth, Digital Transformer, to take you through the importance of having a personal brand and how to decide which platforms to use and how to set them up.
Learning objectives
This webinar will cover:
- the basics of online personal branding
- network building
- the benefits of social media
Course content
The course will cover the following topics:
- Why personal digital branding is a necessity
- Who are you as a personal brand?
- The most effective ways to build a personal brand
- How to expand your personal network that is mutually beneficial
- Suggested social media platforms for you to use
- How to set up a social media platform



